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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

Business Strategy Presentation Topics
from Profits Plus and Tom Shay

Where do smart businesses go to learn more about how to manage their business? Where do new people go to learn when they want to start their business? If the answer to these questions is, "your event", then Tom Shay is the speaker you want and these are the topics you want these people to hear.

PDF of business strategy presentations

Disrupting or Prompting; Does this affect how you approach business? - Since March 2020 every human being has seen many changes thrust upon them. Some businesses suffered tremendously because of the pandemic while other businesses profited greatly. What matters most is what is your business doing now? If your thoughts are that you have "ridden a way that has died" or are seeing things "get back to normal", this session is going to show you how to think differently and grow gowing forward.

What it Takes to be a 5-Star Business! - What do the best of the best do? How do they make their business more profitable? How do they manage their business? Their staff? What do they do to prepare themselves to maximize their efforts at work? These questions and many more are answered during this all important session.

Your Customer Doesn't Live Here Anymore! - Has business changed? Have the demographics in every community changed? Have the buying habits of customers changed? The answer to all three questions is, "absolutely"! This session prepares a participant for the daunting task of determining how to zero in on the customers they need to target for increased sales and profitability. This session helps attendees to determine where their customer is, because your customer doesn't live here anymore!

Small businesses Don't Die, They Just Commit Suicide! - A challenging title to a very important topic. It is not the competition that damages a business. Instead it is the incorrect actions, and inactions that hurt a business. This enlightening, stimulating and motivating presentation will send participants home prepared and ready for the challenges ahead.

Making the Most of a Tradeshow! - Attending a tradeshow can be a very expensive proposition. Especially when the attendee does little to prepare for attending the show or does even less follow up work after the show. There hasn't been a class that someone can attend to learn how to maximize their time and the information they receive at a trade show. But now there is such a class. It teaches buyers about making the most of a tradeshow.

Strategies To Win In A Challenging Economy - While the media may be telling us of continuing doom and gloom, each business can control its' own destiny. Here is a list of what to do, what not to do, and what to stop doing. The economy produces winners and losers; this topic gives multiple points of attack for winning in a challenging economy.

Characteristics of a Successful Business! - From a suggestion of a person in a Tom Shay presentation, the question was asked, "What do you consider the characteristics of a successful business?" Here are guidelines as to how a business can achieve that status. Attendees will see what the most successful businesses do as well as receive tips of how to duplicate these success stories.

R.E.S.P.E.C.T. Business Strategies 'Retha Style - When she sang the song "Respect", Aretha Franklin probably knew she had a hit record. Tom Shay says the song provides businesses with ideas to better understand what their customers want. Following this acronym, along with a new understanding of the lyrics, is a sure recipe for success.

Abbott and Costello Teach Business Strategy - While you may have thought of the "Who's on First" act by Abbott and Costello as purely entertainment, Tom Shay says the famous duo was actually sharing solid ideas of how to operate a small business. Tom Shay will show how all the positions on the team work together to develop a solid plan for developing the proper strategy for a profitable business.

You Can Hire a Manager but You Can't Hire an Owner - While many owners have prior experience as a manager, many fail to make that transition to performing as an owner once they become the owner of a business. This session will illustrate what responsibilities an owner should pass to others as well how to maximize their efforts as an owner. The owner that is too busy being a salesperson or 'doing the job because they do it best' should definitely attend this session.

Creating a Business Plan - The old saying of, 'If you fail to plan, you plan to fail' is definitely true with a small business. This session will show you how to write a business plan that will become a '"living document" for your business; designed to help you eliminate hiring mistakes; making financial mistakes; wasting money with the wrong advertising; and buying the wrong inventory.

Alexa is playing fair and she is playing to win - How to beat the Internet
To every advantage there is a disadvantage. We may think we know the advantages the Internet has over a local business, and we may think all the customer is looking for is low prices and fast delivery, but could there be more?

We will look at the advantages the local business should promote about themselves for the customer and the community.

Do what they don't; do what they can't! - Just like the picture of the series of fish with each one being larger than the previous one, small businesses often look at competition in the same way. However, what we should be looking at is exactly what the title of the presentation suggests: "Do what they don't; do what they can't!" This session will show how to utilize the key factors the customer considers when deciding who they do business with.

See Tom Shay's commentaries on business management on You Tube.

APRIL 2024
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Small Business

AdvisorieS

"What's your score"? is the name of the April Small Business Advisory. This provides an introduction to our return on investment calculator. It is a great way to understand how well the investment you have in your small business is working for you.

Small Business

News

Top Story

We believe Thursday, April 25 is an important annual celebration for small businesses. While the name of the celebration has varied over the years, the focus is for us to take kids to work with us.

 

This is important for the kids to see what it is we do. They definitely are not going to learn about it in school. Reading the April Small Business News you will see an example from community pharmacists that emphasizes it is up to us as small business owners to introduce kids to what we do.


Article of the Month

While titled, "If not price", the April Article of the Month is asking the question about the focus of your small business in attracting and keeping customers.

 

If there is not something very special about your business, then the only attraction to your businessis that of a low price.


Book of the Month

"The plan as you go business plan" is the April book of the month. The author is Tim Berry who has also created software on the same topic.

 

I do not agree with the concept of "fill in the blank" or "create the plan as you need it" because my experience has been that you do not have as strong as a connection and understanding to your business plan unless you do it yourself and you dedicate the time to create it.

BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

"What's your score"? is the name of the April Small Business Advisory. This provides an introduction to our return on investment calculator. It is a great way to understand how well the investment you have in your small business is working for you.

Small Business

News

 

Top Story

We believe Thursday, April 25 is an important annual celebration for small businesses. While the name of the celebration has varied over the years, the focus is for us to take kids to work with us.

 

This is important for the kids to see what it is we do. They definitely are not going to learn about it in school. Reading the April Small Business News you will see an example from community pharmacists that emphasizes it is up to us as small business owners to introduce kids to what we do.


Article of the Month

While titled, "If not price", the April Article of the Month is asking the question about the focus of your small business in attracting and keeping customers.

 

If there is not something very special about your business, then the only attraction to your businessis that of a low price.


Book of the Month

"The plan as you go business plan" is the April book of the month. The author is Tim Berry who has also created software on the same topic.

 

I do not agree with the concept of "fill in the blank" or "create the plan as you need it" because my experience has been that you do not have as strong as a connection and understanding to your business plan unless you do it yourself and you dedicate the time to create it.