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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

The top 10 things to say to customers

1. I want your business
2. We will take care of it right away
3. Thanks for your business
4. We want to make you happy
5. What else can I do for you?
6. We will do this for no charge
7. I haven’t spoken to you lately and just called to say hello
8. This is my home phone number. Call if I can be of assistance.
9. Here is a free sample, please try this new product.
10. Can I take that to the car for you?
11. You have my undivided attention
(There is 11 on the list, because you should always give more than you promise)


Click on Bottom 10 to see the expressions customers usually hear

Click on Instructions to see the explanation of how to play the Top Ten/Bottom Ten Sales Skills game

 

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©1998-2026 Profits Plus Solutions, Inc.
Tom Shay
PO Box 128
Dardanelle, AR 72834
(727)823-7205

APRIL 2026
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Small Business

AdvisoriES


The April Small Business Advisory quotes research performed by a faculty member at Purdue. The question was asked of 20,000 people, "What do you want in an experience with a business?".

 

The advisory shares the top five answers, for which the majority require the skills that only a human can have. It is not artificual intelligence or software that deals with customer service management.

Small Business

NewS

Top Story

It has been many years since we received an email from Ron of Arrow Floor Covering. Yet we still read it time and again as there are words of wisdom in his message.

 

Would the next generation want to work in your small business?

Article of the Month

Owning a small business has a lot of similarities to owning a small business. Not so much because of the hours you spent with the business, but because of the commitment you are making to yourself, your employees and your customers.

 

The April Article of the Month is titled, "With this ring, I thee wed".


Book of the Month

Everything in the April edition of Small Business News has a tie to the connection of you and your employees to your business. The same is true with this month's book suggestion which is, "Hit Refresh" by Satya Nadella, chairman and CEO of Microsoft.

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.
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BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

The April Small Business Advisory quotes research performed by a faculty member at Purdue. The question was asked of 20,000 people, "What do you want in an experience with a business?".

 

The advisory shares the top five answers, for which the majority require the skills that only a human can have. It is not artificual intelligence or software that deals with customer service management.

Small Business

News

 

Top Story

It has been many years since we received an email from Ron of Arrow Floor Covering. Yet we still read it time and again as there are words of wisdom in his message.

 

Would the next generation want to work in your small business?


Article of the Month

Owning a small business has a lot of similarities to owning a small business. Not so much because of the hours you spent with the business, but because of the commitment you are making to yourself, your employees and your customers.

 

The April Article of the Month is titled, "With this ring, I thee wed".


Book of the Month

Everything in the April edition of Small Business News has a tie to the connection of you and your employees to your business. The same is true with this month's book suggestion which is, "Hit Refresh" by Satya Nadella, chairman and CEO of Microsoft.

 

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.