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 The B2B relationship between a vendor and their customers, be they retailers, dealers or jobbers, is much like that of the B2C relationship with consumers. If the effort is not made to engage the customer; stay connected with the customer; and provide an education to the customer, there are two things that are sure to follow. The first to follow is the relationship will soon be based upon price as the customer sees no difference in one vendor and another. The second to follow it the customer is easily tempted, and swayed to do business with another vendor. This session details what most customers are unable to relay to their vendors; "Help me. Make my business better. Make me a better owner. Help me to grow my business and I will be a customer who is growing my business and becoming a better account for you the vendor". Powerpoint of "Lessons from a postman - How to deliver as a vendor" PROFITS PLUS, FOUNDER OF...
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APRIL 2025
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With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.
Small Business
Have you ever said to an employee, "Do you know how much that costs"?
Their answer is no, and that could be a problem for your business. The April Small Business Advisory discusses sharing financial information.
Small Business
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