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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

A new business owner often begins by taking some of their personal funds, in addition to funds they borrow from a lending institution to provide their new business with the necessary fixtures, equipment, and inventory as well as provide the necessary capital to pay operating expense until the business is turn a profit.

While the funds from the lending institution will have a prescribed schedule for repayment, the funds that the business owner often do not. In reality, while the owner of the business may not have a schedule for the repayment of these funds, the owner should know what kind of return is being earned by the investment.

This calculator requires information from the year end profit and loss statement, the balance sheet, and requires some calculation from the month end balance sheets. For the 'average inventory on hand' and the 'average accounts receivable' calculations you will need the appropriate number from each of the 12 month end balance sheets. Add the 12 numbers together and divide by 12 to obtain the average.

To learn the most from this exercise, we would suggest that after completing the chart with the actual numbers from your business, you would begin to change numbers to what you believe you can achieve and see what the return on investment percentage changes to. As you do so, you will learn how to make the investment in your business provide you with a bigger return.

 *Cells shaded in yellow are for your input

Return on investment calculator from Profits Plus
Sales Credit Sales %
Cost of goods sold    
Gross profit Gross Margin %
Operating Expenses Operating Expenses %
Net Profit    
Taxes Taxes % of Net profit
Net Profit after Taxes Net Profit %
Average Inventory on Hand Inventory turnover
Average Accounts Receivable A/R collection days
Other Current Assets    
Total Current Assets    
Long Term Assets    
Total Assets Asset Turnover
    Return on Assets
Current Liabilities    
Long Term Liabilities    
Total Debt Financial Leverage
Net Worth Return on Investment

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Tom Shay
PO Box 128
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(727)823-7205

SEPTEMBER 2026
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Small Business

AdvisoriES


Our September advisory is titled, "What do you sell?" My favorite example of someone getting it wrong has an email that starts with, "Sallysellsinsurance@."

 

Yes, that may be the product that Sally sells, but what she is really selling is peace of mind in knowing that if something happens, you are not going to pay the entire cost of the loss.

 

This is but one example. Our September advisory - What do you sell?

Small Business

NewS

Top Story

Yes, selling does include translating features into benefits. But it does not stop there. What if the benefit is not relevant to the customer? Then, there might not be a sale. This is where advantage comes into consideration, and that is our top story of the month.

Article of the Month

When you think about a customer who makes a point to talk to you and your staff, have you ever thought about getting them to talk about your business with their friends? The September Article of the Month shares an idea.


Book of the Month

The Art of the Exit is our suggested book of the month. The author, Jackb Orosz, discusses ways of getting out of your business whether it is retiring or just time to move onto something else.

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.

BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

Our September advisory is titled, "What do you sell?" My favorite example of someone getting it wrong has an email that starts with, "Sallysellsinsurance@."

 

Yes, that may be the product that Sally sells, but what she is really selling is peace of mind in knowing that if something happens, you are not going to pay the entire cost of the loss.

 

This is but one example. Our September advisory - What do you sell?

Small Business

News

 

Top Story

Yes, selling does include translating features into benefits. But it does not stop there. What if the benefit is not relevant to the customer? Then, there might not be a sale. This is where advantage comes into consideration, and that is our top story of the month.


Article of the Month

When you think about a customer who makes a point to talk to you and your staff, have you ever thought about getting them to talk about your business with their friends? The September Article of the Month shares an idea.


Book of the Month

The Art of the Exit is our suggested book of the month. The author, Jackb Orosz, discusses ways of getting out of your business whether it is retiring or just time to move onto something else.

 

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.