Here is our quick and easy guide to finding your way around the Profits+Plus web site. With hundreds of pages on the site, we want you to be able to take advantage of all of the material. Click on the appropriate letter to go to that section of our site map, and then click on any of the pages to go to that page. For the many resources that are not a part of the Profits+Plus web site, but are important to your business, visit the Links page.

A | B | C | D | E | F | G | H | I | J | K | L | M

N | O | P | Q | R | S | T | U | V | W | X | Y | Z

5 point self examination of your business - Five different tests to check on your business' financial health
5 Signs to Takeoff - Article based upon the presentation of Turning a Sales Flyer into a Sales Happening
8 Steps to Solving Customer Complaints - Article establishing a strategy for dealing with customer complaints
9 Piece Toolbox of a Profitable Business - Live audio from Tom Shay's presentation
9 Piece Toolbox of a Profitable Business - Article based upon this presentation by Tom Shay
9 Piece Toolbox of a Profitable Business - Presentation description
9 Piece Toolbox of a Profitable Business - Information regarding Tom Shay's presentation
9 Point Customer Service Plan - Article on creating a distinction between you and your competition
10 reasons why businesses often fail - Article based upon the presentation of Retailers Don't Die, They Inadvertently Commit Suicide!
14 Techniques of a Master Salesperson - Indicators of a master salesperson
21st Century Profitability - Article on selecting the best technology for your business
100 More Profits+Plus Ideas for Power Promoting - Second book in the series on unique promotional ideas from Tom Shay
100 New Profits+Plus Ideas for Power Managing - Tom Shay's second book on ways to save money in running a business
100 Profits+Plus Ideas for Power Managing - Tom Shay's first book on ways to save money in running a business
100 Profits+Plus Ideas for Power Promoting - First book in the series on unique promotional ideas from Tom Shay

A
Abbott and Costello teach business strategy - Article by Tom Shay on determining a business strategy
About Headlines - News from around the retail world
Adapting to the Market - Article on putting the best products where the customers are
Adding Sales - Article on adding sales to an already strong department
Add On Sale - Article with techniques for achieving the add on sale
Advanced Professional Selling Skills - Presentation description
Advanced Professional Selling Skills - Information about Tom Shay's presentation
Advanced Professional Selling Skills - Live audio of Tom Shay's presentation
Advertising - Advertising, Marketing and Promoting calculator sample
Advertising Expenditure - Calculator to help determine if your advertising is actually paying for itself
Advertising Strategy - Article on maximizing your advertising efforts
Advertising with a pencil - Article by Tom Shay on creating an annual advertising plan
Advertising with a talk show - Article by Tom Shay on how a merchant used a talk radio show to promote their business
Always ON! - Article by Tom Shay on Being ON for your customers
A Master Salesman - Article by Tom Shay on a person experience with a great salesperson
AMP Calculator Sign In - Sign In page for AMP calculator subscribers
AMP Calculator Sample - A nonworking sample version of the AMP calculator
Analogies, Ideas, and Making Money - Article on how to learn from the mistakes of others
Are they ever coming back? - Article on establishing a strategy for customer retention (based upon the presentation of It is not about You)
Are we having fun yet? - Article on deciding to sell your business
Are you a MY? - Article on getting the personal ownership in a business
Are you using what you bought? - Article by Tom Shay on computer utilization
Article - 21st Century Profitability
Article - 8 Steps to Solving Customer Complaints
Article - A 9 point customer service plan
Article - Abbott and Costello teach business strategy
Article - Adapting to the market
Article - Adding Sales
Article - Advertising with a pencil
Article - Advertising with a talk show
Article - Always ON!
Article - A Master Salesman
Article - Analogies, Ideas and Making Money
Article - Are they ever coming back?
Article - Are we having fun yet?
Article - Are you a MY?
Article - Are you making an investment or buying a job?
Article - Are you using what you bought?
Article - Ask questions with a purpose
Article - Assumed Sales
Article - Attitude will determine business success
Article - A way to turn more profit
Article - Banking on the house
Article - Bank loan
Article - Be a Hero
Article - Bears and alligators
Article - Beating the summer doldrums
Article - Being a member of your association
Article - Being a professional
Article - Belt tightening in a tight economy
Article - Black Ink: Cashflow Management Secrets Your Accountant Never Shared!
Article - Boost your sales
Article - Branding in the 21st century
Article - Branding in the next millennium
Article - Breakfast with a purpose
Article - Building a Team
Article - Building the team
Article - Call in the SWOT
Article - Calling on commercial accounts
Article - Carve more market share
Article - Changing what a store sells
Article - Characteristics of a Successful Business!
Article - Cheaper is not better
Article - Click and Mortar Retailing
Article - Comparing Turnover and Margin
Article - Confidence in your wedding prices
Article - Consulting with other dealers
Article - Create a cashflow chart
Article - Creating an 'open to buy'
Article - Creating a partnership
Article - Creating a positive cashflow with an "Open to Buy"!
Article - Creating a procedure manual
Article - Creating a profitable "open house"
Article - Creating a school to demonstrate products
Article - Cultivating merchants that must have YOU!
Article - Cultivating vendors that help
Article - Customer service at its best
Article - Demonstration School
Article - Details make the difference
Article - Developing a profitable relationship
Article - Developing a resourceful sales team
Article - Developing highly successful retailers
Article - Doing more with less
Article - Doing your market homework
Article - Dreaming and Planning
Article - Effort to sell by educating
Article - Eliminating the Sound of Silence
Article - Eliminating Crisis Management
Article - Eliminating Dead Inventory
Article - Emblem of a business
Article - Exclusive or elitist
Article - Extreme Customer Service
Article - Facing Your Fear
Article - Fighting City Hall
Article - Find 'em, hire 'em, train 'em, groom 'em, keep 'em
Article - Finding profits through the back door
Article - Finding reasons to write to your customer
Article - Finding the puck
Article - Finding the right management tool
Article - Finding ways to cut expenses
Article - First class service department
Article - Five signs to takeoff
Article - Fixing Flat Tires
Article - Frontrunner
Article - Getting Extraordinary Results from Ordinary People!
Article - Getting names and addresses
Article - Gift Basket Open House
Article - Give 'em a Call
Article - Giving employees instructions
Article - Giving Management Skills to Others
Article - Giving the boss a job review
Article - Halt! Who goes there? Friend or foe?
Article - Happy, healthy and productive
Article - Having a loaner
Article - Having a store owner manual
Article - Having the right tools
Article - Healthy, Wealthy and Wise
Article - Here's looking at you
Article - Hiring differently makes a difference
Article - Hiring outside the box
Article - Hiring techniques
Article - Hiring the right employee
Article - Hiring Well
Article - How are you counting your music?
Article - How are you going to keep score?
Article - How do you do that again?
Article - How much is enough?
Article - How stores niche
Article - How to wait on customers
Article - Hunt for lost customers
Article - If Patton ran your business
Article - Impulse buys and effective POP displays
Article - Incentives and bonuses
Article - In search of a job applicant
Article - Installing a computer system in our store
Article - Installing a new computer system
Article - In store advertising
Article _ Inventory - The right investment
Article - I read your book
Article - Is it e-tailing or retailing
Article - Is this a mission?
Article - It is more than just a business
Article - It's all fun and games
Article - Jack's phone call technique
Article - Jerry, Jeff and David
Article - Job Descriptions
Article - Job Specifications
Article - Johnny Appleseed Theory
Article - Just do it - part one
Article - Just do it - part two
Article - Kiss
Article - Last minute Christmas sales ideas
Article - Learning from mistakes
Article - Learning how to promote
Article - Learning to work smarter
Article - Legacy of a family business
Article - Leveling the playing field
Article - Little Ideas Make a Difference
Article - Looking for customers
Article - Looking out of the bucket
Article - Loyalty between vendors and retailers
Article - Ma Bell works here
Article - Making life simpler
Article - Making the extra effort for sales
Article - Making the first impression
Article - Making the pass
Article - Making Flypaper Work: Finding the Molasses that works for your exhibit!
Article - Making the most of a trade show!
Article - Making your direct mail work
Article - Managing by the Numbers
Article - Managing by the What If scenario
Article - Managing with your financial statements
Article - Mark it down, move it out!
Article - Masters of Legendary Service!
Article - Mattresses, wine and inventory
Article - Measuring up to financials
Article - Minefields and mindfields
Article - Mission Impossible: Possible Mission
Article - More than 20 tips that move inventory
Article - More than a piece of paper
Article - Never, never forget
Article - New glasses for a new viewpoint
Article - New Year resolutions
Article - Niche departments, niche people
Article - Not changing product lines/reps
Article - Not using tech speak
Article - Open for extended hours
Article - Opportunities and taking advantage of them
Article - Opposite of NO
Article - Our pricing strategy
Article - Our Store Newsletter
Article - Outside Sales
Article - Owners, Managers and Entrepreneurs
Article - Party Time
Article - Patrons or Customers
Article - Permanent Customers
Article - Philosophy of a winning store
Article - Piece of the Pie
Article - Policy and Procedure Managing
Article - Polishing the crystal ball
Article - Potato Chips
Article - Power Promoting
Article - Power Promoting Part 2
Article - Preparing for Spring Sales
Article - Pretty as a picture
Article - Pricing for Profit
Article - Pricing Strategies for Profits+Plus!
Article - Pricing your services
Article - Profitability Through Structure
Article - Promoting bicycle helmets
Article - Promoting your charge accounts
Article - Properly stating your profit
Article - Providing an extended service
Article - Purchasing a paint computer
Article - Putting the "Sizzle" in your Sales Floor
Article - Putting your best foot forward
Article - Reading is Fundamental
Article - Redefining your market strategy
Article - Relationship Selling Skills are a Big Deal!
Article - Remodel the store
Article - Repairing all makes and brands
Article - Resetting and Remodeling a Department
Article - Retail Math 101
Article - Rethinking a way to more profit
Article - Return on investment
Article - Reviewing business insurance
Article - Reviewing your business
Article - Ring it up
Article - Round up the usual suspects
Article - Scheduling your staff
Article - Second Fiddle
Article - Selecting coaches and advisors
Article - Selling consumables
Article - Selling every customer
Article - Selling flags and banners
Article - Service for the box store
Article - Shaw said...
Article - Show your financials
Article - Silence is not golden
Article - Small Businesses don't die, they inadvertently commit suicide!
Article - Solution by committee
Article - Solving problems and making sales
Article - Solving problems with SARA
Article - Some Great Reading Material
Article - Some Tools of the Trade
Article - Sound of Silence
Article - So, What is it?
Article - So, who are you?
Article - So you want to be a buyer
Article - So You Want to be a Master Salesperson!
Article - Staff scheduling and time management
Article - Staying involved
Article - Store hours and part time help
Article - Store without an Owner
Article - Successful business is like a dishtowel
Article - Tag Team Selling
Article - Take control of your cashflow
Article - Taking care of your town
Article - Taking the last two steps
Article - Taking time for recognition
Article - Team Talk
Article - Team UP!
Article - Ten steps to watching the future
Article - Ten things to do for a profitable year
Article - The 5 keys to employee motivation
Article - The 9 Piece tool box for your business
Article - The Add On Sale
Article - The Call to Sell the Store
Article - The Changing Rules of Retail
Article - The Characteristics of a Successful Business
Article - The eight percent factor
Article - The Key Ingredient
Article - The Letter
Article - The Masters of Legendary Service
Article - The Master's Technique
Article - The Need to Show Pride in Your Employees
Article - The Price is Getting Right
Article - The promo price list
Article - The Sky is Not Falling
Article - The value of a good customer
Article - The value of a good salesman
Article - The why for education
Article - They went that a way
Article - This little piggy goes to market
Article - Three tips to thriving
Article - Tie Ins with Other Businesses
Article - Time for a reality check
Article - Timing the technicians
Article - Tips for a challenging time
Article - To bee or not to bee
Article - Tools of the trade
Article - Trends in customers moving
Article - Turning a Sales Flyer into a Sales Happening
Article - Unique examples of service
Article - Use a business website
Article - Using an old building
Article - Using a specialty vendor
Article - Using a talk radio show to advertise
Article - Using coupons
Article - Using demographics
Article - Using signs and end caps
Article - Variable pricing and promo pricing
Article - Visiting other stores
Article - Visual Merchandising
Article - Wall of Fame
Article - Was George or Ewing right?
Article - Was Michelangelo trained?
Article - What are you doing?
Article - What do you say?
Article - What do you sell?
Article - What do you want to ride?
Article - What friends are for
Article - What's in your wallet?
Article - What is the price?
Article - What's in a name?
Article - What makes a great store
Article - What you do speaks so loud
Article - What you learn when you ask questions
Article - What's wrong with this picture?
Article - When it is time to make a change
Article - When the old way no longer works
Article - Which customer is theirs?
Article - Which flag should they raise?
Article - Who has the big hat?
Article - Who is your customer?
Article - Wholesalers duties to retailers
Article - Why ask why?
Article - With a smile on your face
Article - Working long hours
Article - Working with sales reps
Article - Year End Accounting
Article - Your Customer doesn't live here anymore!
Ask questions with a purpose - Article about how to sell
Assumed Sales - Article by Tom Shay on a technique for making a sale
Attitude will determine business success - Determining a business strategy
Audio - Advanced Professional Selling Skills!
Audio - Basic Financials 101!
Audio - Black Ink: Cashflow Secrets Your Accountant Never Shared!
Audio - Characteristics of a Successful Business
Audio - Creating a positive cashflow with an "Open to Buy"
Audio - Cultivating Accounts that must have YOU!
Audio - Getting Extraordinary Results from Ordinary People!
Audio - How to put Sizzle on your Sales Floor
Audio - Making the Most of a tradeshow
Audio - Masters of Legendary Service
Audio - Power Promoting Ideas!
Audio - Power Promoting Ideas 2!
Audio - Pricing Strategies for ProfitsPlus!
Audio - Relationship Selling Skills are a Big Deal!
Audio - R.E.S.P.E.C.T
Audio - So you want to be a master salesperson!
Audio - Small Businesses don't die, they just commit suicide!
Audio - Strategies to win in a challenging economy!
Audio - Team UP for Success!
Audio - Three steps to increase your profit margin
Audio - Turning a Sales Flyer into a Sales Happening
Audio - What it takes to be a 5 star business!
Audio - Why Fly paper Works! Attracting Buyers to Your Trade show Exhibit
Audio - Your Customer doesn't live here anymore!
Audio/Visual - A/V Needs for a Tom Shay presentation

B
Baker's Dozen keys to great visual merchandising - 13 ideas that you can use to improve the display of your merchandise
Banking on the house - Article about a unique marketing promotion
Bank loan - Article by Tom Shay on bank loans and business plans
Basic Financials 101 - Live audio of Tom Shay's presentation
Basic Financials 101 - Presentation description
Basic Financials 101 - Information on Tom Shay's presentation
Be a Hero - Article on understanding the purpose of a salesperson
Bears and alligators - Article on knowing where to compete by Tom Shay
Beating the summer doldrums - Article by Tom Shay on getting business during your down season
Being a member of your association - Article by Tom Shay on why you should join your trade association
Being a professional - Article by Tom Shay on professional salesmanship
Belt tightening - Article by Tom Shay on a unique way of examining your costs
Biography - A biography of Tom Shay
Black Ink: Cashflow Secrets Your Accountant Never Shared! - Live audio of Tom Shay's Presentation
Black Ink: Cashflow Secrets Your Accountant Never Shared! - Article based upon this presentation
Black Ink: Cashflow Secrets Your Accountant Never Shared! - Presentation description
Black Ink: Cashflow Secrets Your Accountant Never Shared! - Information on Tom Shay's presentation on cashflow management
Black Ink: Cashflow Secrets Your Accountant Never Shared! - Working sample of the cashflow chart from this presentation
Blind Price Item - Details of how to determine a blind price item
Body language photos - directory of photos explaining the messages we give with our body
Book List - Suggested list of business management books
Book Sample - 100 More Profits+Plus Ideas for Power Promoting!
Book Sample - 100 New Profits+Plus Ideas for Power Managing!
Book Sample - 100 Profits+Plus Ideas for Power Managing!
Book Sample - 100 Profits+Plus Ideas for Power Promoting!
Book Sample - EZ Cashflow
Book Store - Our store with all of the Tom Shay products
Boost your business - Article on how to differentiate yourself
Booth Appearance - Explanation of a great way to drive attendance to your show
Bottom Ten Things - The 10 worst things to say to a customer
Branding in the 21st century - Article on how to properly target customers
Branding in the Next Millennium - Article on how to distinguish your business from others
Break Even Calculator - Calculate the profit needed to keep your business in the green
Breakfast with a purpose - Article on making your staff meetings unique
Business topics - List of the business management topics Tom presents
Building a Team - Article based upon the presentation of Team UP for Success!
Building the team - Article by Tom Shay on how to hire new employees

C
Calculator - AMP
Calculator - Break Even analysis
Calculator - Business financial benchmarks
Calculator - Cashflow chart
Calculator - Cost of Inventory
Calculator - Open to Buy
Calculator - Gross Margin and Discounting - Planning Your Markdowns
Calculator Index and explanation of the online calculators
Calculator - Inventory per square foot needed
Calculator - Margin vs. Markup
Calculator - Price Point Analysis (If you lower your price)
Calculator - Price Rounding
Calculator - Promotion evaluation
Calculator - Return on Investment
Calculator - Small Business Financial Test
Calculator - Small Business Knowledge Test
Calculator - What is a customer worth
Call in the S.W.O.T. Team - Article by Tom Shay on business strategy
Calling on commercial accounts - Article by Tom Shay on developing more professional business
Can you get more from the investment you have in your business? - Presentation by Tom Shay showing how to maximize the rate of return on the investment of a business
Card game notes - PDF notes used to play the Relationship Selling Skills card game
Carve More Market Share - Article on how to maximize your share of the market
Cashflow article - Article based upon the presentation of Black Ink: Cashflow Secrets Your Accountant Never Shared!
Cashflow sample - From the presentations in which Tom mentions the need a business has for a cashflow chart. Here is a nonworking sample of a cashflow chart.
Cashflow working sample - A 2 month working sample of the cashflow chart that Tom shares in the Black Ink: Cashflow Secrets Your Accountant Never Shared!
Changing what a store sells - Article by Tom Shay on how a store changes to the current market
Characteristics of a Successful Business - Live audio from Tom Shay's presentation
Characteristics of a Successful Business - Article based upon the presentation by Tom Shay
Characteristics of a Successful Business - Presentation description
Characteristics of a Successful Business - Presentation by Tom Shay on the traits of the best business managers and owners
Cheaper is not Better - Article on whether or not you want your business to be the cheapest
Choosing the right technology for your business - Article on how to be a profitable business in the 21st century
Click and Mortar Retailing - Article by Tom Shay on Internet selling
Client List - Organizations Tom has spoken for
Coaching application - Questionnaire for potential clients of Tom Shay (PDF file)
Coaching for your small business - Effective and affordable coaching for your business by Tom Shay
Comparing Turnover and Margin - Article by Tom Shay on multiple ways to make a profit
Confidence in your wedding prices - Article by Tom Shay on how to win the contract when you know customers are shopping price
Consulting with fellow dealers - Article on how to deal with fellow merchants
Contact Profits+Plus - How to contact the Profits+Plus staff
Contact Tom Shay - Link to create an e-mail to Tom Shay
Continuing Education - A product that will allow associations to produce revenue outside of dues
Continuing Education - Let us help you to provide continuing education to small businesses with our exclusive programs
Continuing Education notes - presentation notes in PDF format for those participating in the continuing education programs
Continuing Education programs - Different programs to help small businesses
Cost of Inventory calculator - Free calculator for determining the best method for purchasing inventory - drop ship or wholesaler
Create a cashflow chart - Article by Tom Shay on why cashflow projection is so important
Creating a demonstration school - Article by Tom Shay on how to build business by demonstrating products
Creating a distinction between you and your competition - Article by Tom Shay on a 9 point customer service plan
Creating an 'open to buy' - Article by Tom Shay on how to better control inventory
Creating a partnership - Article on working with sales representatives
Creating a procedure manual - Article by Tom Shay on how to create a rule book for your business
Creating a profitable 'open house' - Article by Tom Shay on how to host an open house event in your store
Creating positive cashflow with an "Open to Buy" - Live audio from Tom Shay's presentation
Creating positive cashflow with an "Open to Buy" - Article based upon the presentation by Tom Shay
Creating positive cashflow with an "Open to Buy" - Presentation description
Creating positive cashflow with an "Open to Buy" - Presentation by Tom Shay on how to create and use an "Open to Buy"
Cultivating Accounts that must have You! - Live audio from Tom Shay's presentation
Cultivating Accounts that must have You! - Article based on the presentation by Tom Shay
Cultivating Accounts that must have You! - Presentation description
Cultivating Accounts that must have You! - Presentation by Tom Shay on ways sales representatives and manufacturers can become more valuable to dealers
Cultivating vendors that help - Article by Tom Shay on how vendors can help a business
Customer Service - Article on "walking the walk" with customer service
Customer Service at its Best - Article on creating rewards for great customer
service
Customer Survey - Article on the value of a customer survey
Customer Survey - Sample Customer Survey


D
Dealing with customer complaints - 8 steps to solving customer complaints
Deciding to sell your business - Article by Tom Shay on when you should consider selling your business
Demographics - Article by Tom Shay on gathering information about the customer who shops with you
Demonstration School - Article by Tom Shay on the benefits of teaching customers how to use the products you sell
Departments - Article by Tom Shay on creating departments that feature your employees
Details Make the Difference - Article by Tom Shay based upon the presentation of Power Promoting Ideas 2!
Developing a Profitable Relationship - Article by Tom Shay based upon the presentation of Cultivating Accounts that must have You!
Developing a resourceful sales team - Article on having the best sales team
Developing Highly Effective Retailers - Article with seven strategies to improve yourself as a businessperson
Doing more with less - Article by Tom Shay on how to maximize profits in a difficult time
Doing Your Market Homework - Article based upon the presentation of Why Fly paper Works!
Dreaming and Planning - Article on planning for your business' future

E
Editors - Information for magazine editors
Effort to sell by educating - Article by Tom Shay on how to increase sales by educating your customer
Electronic newsletter instructions - Information to help you in creating the text containing active links for your own newsletter
Eliminating the sound of silence - Article by Tom Shay on ideas of what can be said to customers
Eliminating crisis management - Article by Tom Shay on how to improve your management skills
Eliminating dead inventory - Article by Tom Shay on better inventory control
Emblem of a Business - Article on how the owner or manager is symbolic of your business
Employment application - Job application developed by Tom Shay for your usage (PDF file)
e-ret@iler Archive - Read the most recent and all previous editions of our monthly newsletter
e-ret@iler subscribe - Join the preferred list to receive the free monthly e-ret@iler newsletter
Establishing a strategy for customer retention - Article on how to get customers to return to your business (based upon the presentation of It is not about You)
Establishing a strategy for dealing with customer complaints - Article with 8 steps to solving customer complaints
Evaluation form - Store evaluation form from Tom Shay (PDF file)
Exclusive or Elitist - Article by Tom Shay on whether your business offers exclusive items or if you have an elitist attitude
Expressions That Customers Never Hear - Top 10 things to say to your customer
Extreme Customer Service - Article by Tom Shay on how competition changes the way businesses serve their customers
EZ Cashflow - Tom Shay's book and program on creating a cashflow chart
EZ Cashflow - Non-working sample of the EZ Cashflow program
EZ Cashflow - 60 day working sample of the EZ Cashflow program

F
Facing Your Fear - Article by Tom Shay on what to do as competition comes into your market
Fighting City Hall - Article by Tom Shay on having to battle local government
Financial ratios - Check to see how your business compares to financial standards
Financial test - 20 question multiple choice test on financial ratios
Financial topics - List of financial management topics Tom has written
Finding reasons to write to your customers - Article by Tom Shay on ways to contact customers
Find 'em, Hire 'em, Train 'em, Groom 'em, Keep 'em - Article on how to get the best employees
Finding Profits Through the Back Door - Article by Tom Shay on examining expenses to increase the bottom line
Finding the Puck - Article by Tom Shay on establishing where the customer is in the marketplace
Finding ways to cut expenses - Article by Tom Shay on techniques of eliminating expenses
First Class Service Department - Article by Tom Shay on making the most of spring sales
First Impressions - Article by Tom Shay on the value of an attractive storefront
Five Signs to Takeoff - Article by Tom Shay on preparing your business for a sale
Fixing flat tires - Article by Tom Shay on how to analyze your business
Frontrunner - Article by Tom Shay on setting your business apart from the competition

G
Game - Top Ten/Bottom Ten Sales Skills game
Getting Extraordinary Results from Ordinary People! - Live audio from Tom Shay's presentation
Getting Extraordinary Results from Ordinary People - Article based upon the presentation by Tom Shay
Getting Extraordinary Results from Ordinary People - Presentation description
Getting Extraordinary Results from Ordinary People - Tom Shay presentation demonstrating the best management techniques
Getting names and addresses - Article by Tom Shay on gathering contact information of customers
Getting the personal ownership in a business - Article by Tom Shay on being a MY business
Gift Basket Open House - Article by Tom Shay on how gift basket businesses can hold an open house for their customers
Give 'em a call - Article by Tom Shay on why you should call your customers
Giving Employees Instructions - Article by Tom Shay on giving instructions for customer service
Giving Management Skills to Others - Article by Tom Shay on getting others involved in your business
Giving the Boss a Job Review - Article based upon the presentation of Getting Extraordinary Results from Ordinary People

H
Halt! Who Goes There? Friend or Foe? - Article on how to deal with a problematic sales representative
Happy, healthy and productive - Article by Tom Shay on selling your business
Having a loaner - Article by Tom Shay about a business that loaned customers replacement equipment
Having a store owner manual - Article by Tom Shay on creating a set of instructions on how to operate the office
Having the Right Tools - Article by Tom Shay on the tools necessary for business
Headline news in the retail world - News headlines about the latest happenings in the retail world
Healthy, Wealthy & Wise - Article based upon the presentation of 9 Piece Toolbox of a Profitable Business
Here's Looking at You - Article with keys to visual merchandising
Hiring differently makes a difference - Article about non traditional employees
Hiring Outside the Box - Article on non-traditional ways to find new employees
Hiring techniques - Article by Tom Shay on how to uniquely hire a new employee
Hiring the Right Employee - Article with proven techniques to improve your hiring
Hiring Well - Article by Tom Shay on the benefits of good hiring
Holidays - Special occasion events for small business
How Are You Counting Your Music? - Article by Tom Shay on a different way of inventory control
How are you going to keep score? - Article by Tom Shay on measuring success when part of the decision process is removed from you
How do you do that again? - Article by Tom Shay on giving directions to customers
How Much is Enough? - Article by Tom Shay on deciding what your overall margin should be
How Stores Niche - Article by Tom Shay on stores that have niched well
How to put Sizzle on your sales floor! - Live audio from Tom Shay's presentations
How to put Sizzle on your sales floor! - Article based on the presentation by Tom Shay
How to put Sizzle on your sales floor! - Presentation description
How to put Sizzle on your sales floor! - Tom Shay's presentation on techniques to improve sales floor performance
How to select a new computer system - Article on choosing the right technology for a profitable business in the 21st century
How to wait on customers - Article by Tom Shay on how to make a sale and how to follow up
Hunt for lost customers - Article by Tom Shay on why you should contact previous customers

I
I am Confident - Ways we stand that tell a customer we are confident
I am Defensive - Ways we stand that tell a customer we are defensive
I am Frustrated - Ways we stand that tell a customer we are frustrated
I am Insecure - Ways we stand that tell a customer we are insecure
I am Nervous - Ways we stand that tell a customer we are nervous
I am Open - Ways we stand that tell a customer we are open
I am Willing to Cooperate - Ways we stand that tell a customer we are willing to cooperate
Ideas for incorporating a speaker - Suggestions on how to include a speaker in your next event
If Patton ran your business - Article by Tom Shay on how to develop a business strategy
If the Internet works for Amazon, why won't it work for me? - Presentation by Tom Shay
If you Raise Your Prices - A chart showing the added profit margin by raising a price
Impulse Buys and Effective POP Displays - Article by Tom Shay on how to improve merchandise displays
Incentives and bonuses - Article by Tom Shay on how to develop incentives and bonuses for employees
In search of a job applicant - Article by Tom Shay on unique ways of looking for employees
Installing a computer system in our store - Article by Tom Shay on the challenges of computerizing
Installing a new computer - Article by Tom Shay on his experience of installing a new computer system
In store advertising - Article by Tom Shay on unique ways of getting existing customers to return
Insurance - Article on reviewing your business insurance
Results
Introduction - Tom Shay's introduction for Retail audiences
Inventory Cost Calculator - Free calculator for determining the best method for purchasing inventory - drop ship or wholesaler
Inventory Control - Article about how to spend wiser using an "Open to Buy"
Inventory per square foot Calculator - Taking turn and anticipated sales, this calculator tells you how much inventory you need per square foot
Inventory - the right investment - Article by Tom Shay on how to maximize your dollar return
I read your book - Article by Tom Shay on developing your strategy against your competition
Is It E-tailing or Retailing - Article based upon the presentation of The Internet is for the dough, not just for the show!
Is this a mission? - Article by Tom Shay on the purpose of a business
It's all fun and games - Article about employee incentives from Tom Shay
It takes a Pro to Promote - Article based upon the presentation of Power Promoting Ideas!
It is more than just a business - Article by Tom Shay on seeing things from a customer's perspective

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Jack's phone call technique - Article by Tom Shay on how a dealer called customers to ask for their business
Jerry, Jeff and David - Article by Tom Shay on entrepreneurs
Job application form - Sample employment application from Profits Plus (PDF file)
Job Descriptions - Article by Tom Shay on making life simpler by using job descriptions
Job Specifications - Article by Tom Shay on making life simpler by using job specifications
Johnny Appleseed Theory - Article on a different way of marketing to your customers
Just Do It: Part One - Article on getting your employees to do what you want them to do
Just Do It: Part Two - Article on getting your employees to do what you want them to do

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Key Ingredient - Article on having your staff involved in your business
Keynote - R.E.S.P.E.C.T.
Keynote - Characteristics of a Successful Business
Keynote - Small Businesses don't die, they just commit suicide!
Keynotes - A list of Tom Shay's keynote presentations
Kiss - Article on keeping it simple

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Last minute Christmas sales ideas - Article by Tom Shay on promotions you can create with little effort or planning
Learning from mistakes - Article by Tom Shay on how you learn to better operate your business
Learning how to promote - Article by tom Shay on doing things to earn your customer's business
Learning through the mistakes of another - Article on analogies, ideas, and making money
Learning to Work Smarter - Article by Tom Shay about utilizing a computer
Legacy of the Family Business - Article on Tom Shay's reflection on working in a wonderful industry
Legend of the Magic Dust - The origin of the "magic Santa dust" story
Leveling the Playing Field - Article on competing with the mass merchants
Lifetime value of a customer - Chart to demonstrate the lifetime spending of a loyal customer
Little Ideas That Make a Difference - Article on dealing with new competition
Live Tom Shay - Recordings available of the Tom Shay presentations
Login to the AMP Calculator - Sign In page for AMP calculator subscribers
Looking for Customers - Article by Tom Shay on what it takes to get customers to return
Looking out of the Bucket - Article on continuing towards your goal
Loyalty between vendors and retailers - Article by Tom Shay on how loyalty works both ways

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Ma Bell Works Here - Article on maximizing the usage of the telephone
Magazines - List of the magazines Tom Shay writes for
Magazine topics - A page for magazine editors to use to select topics
Magazine Tag Line - Requested tag line for articles Tom Shay authors
Magic Santa Dust - the story of a very unique retail promotion
Making Flypaper Work! - Article based upon the presentation by Tom Shay
Making Life Simpler - Article on how to make life simpler by using job specifications
Making the extra effort for sales - Article by Tom Shay on how to go the extra mile
Making the first impression - Article by Tom Shay on what to do with a customer
Making the Most of a Trade Show! - Live audio of Tom Shay's presentation
Making the Most of a Trade Show! - Article based upon the presentation by Tom Shay
Making the Most of a Trade Show! - Presentation description
Making the Most of a Trade Show! - Presentation by Tom Shay on how a business can best work at a trade show
Making the Pass - Article on learning how an owner or manager can involve their staff in waiting on customers
Making Your Direct Mail Work - Article on how to make sale circulars a more profitable advertising method
Making Your First Impression - Article based upon the presentation of How to Put "Sizzle" on your sales floor!
Managing by the What If scenario - Article by Tom Shay on utilizing a deductive method of making decisions
Managing with your Financial Statements - Article based upon the presentation of Black Ink: Cashflow Secrets Your Accountant Never Shared!
Management Strategy - Article on rethinking your management strategy
Managing by the Numbers - Article by Tom Shay on the importance of utilizing financial statements
Manufacturer topics - Topics created just for manufacturers
Marketing Skills Topics - List of presentations regarding marketing
Marketing - Article on a different of way of marketing to your customer
Marketing - Advertising, Marketing and Promoting calculator sample
Marketing - Article on marketing to the customers you already have
Mark it down, move it out! - Article on controlling inventory
Master Salesperson - Live audio of Tom Shay's Presentation
Master Salesperson - Article on techniques of a master salesperson
Master salesperson tips - Tom's list of 14 traits of the best salespeople
Masters of Legendary Service! - Live audio from Tom Shay's presentation
Masters of Legendary Service! - Article based upon the presentation by Tom Shay
Masters of Legendary Service! - Presentation description
Masters of Legendary Service! - Presentation by Tom Shay outlining the techniques of the best sales people
Master's Technique - Article with the observations of a master salesperson
Mattresses, wine and inventory - Article by Tom Shay on why a business should control their inventory
Measuring up to financials - Article by Tom Shay
Minefields and Mindfields - Article on determining where the real battles are
Mission Impossible: Possible Mission - Article by Tom Shay on making a small business work
Monthly Newsletter - Tom Shay's archive of e-ret@iler newsletters
More Power Promoting - Tom Shay's 2nd book in the series on promotional ideas
More than 20 Tips That Move Inventory - Article on easy promotions to do to move inventory

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Need to Show Pride in Your Employees - An article on great employees
Never, Never Forget - Article by Tom Shay on a unique promotional effort
New Power Managing - Tom Shay's 2nd book in the series on unique ways to save money in your business
New Year Resolutions - Article based upon the presentation of Characteristics of a Successful Business
News in the retail world - News headlines about the latest happenings in the retail world
Newsletter - Tom Shay's monthly newsletter, e-ret@iler
Newsletter subscription - Subscribe to Tom Shay's monthly newsletter, e-ret@iler
New Year Resolutions - Article by Tom Shay on how to prepare for a great new year
Niche Departments, Niche People - Article on creating departments that feature your employees
Non-dues revenue producers - Ways that Profits+Plus and Tom Shay can help your group to provide education to retailers and produce additional income for your group
Not changing product lines or representatives - Article by Tom Shay on the benefits of staying with your current provider
Not using tech speak - Article by Tom Shay on why you should speak to customers in terminology they understand

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Open for Extended Hours - Article by Tom Shay on how you get more business by extending past traditional hours
Open to Buy - Explanation of how an "Open to Buy" can be used
Open to Buy - The free Excel "Open to Buy" calculator
Open to Buy - The article about using an "Open to Buy"
Opportunities and taking advantage of them - Article by Tom Shay on how a business made a unique tie in with another business
Opposite of NO - Article with ideas for increasing customer loyalty
Our pricing strategy - Article by Tom Shay on a system of pricing merchandise
Our Store Newsletter - Article by Tom Shay on a very successful store promotion
Outside Sales - Article by Tom Shay on how to go looking for sales
Owners, managers and entrepreneurs - Article by Tom Shay on understanding business people

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Party Time - Article about socializing with your employees to improve performance
Patrons or Customers - Article by Tom Shay on how to develop loyal customers
Permanent Customers - Article by Tom Shay on how customers are asking us to keep their business
Philosophy of a winning store - Article by Tom Shay on basic merchandise ordering
Photos - Collection of 300 dpi photos of Tom Shay suitable for printing
Photos - Collection of photos of unique small businesses
Piece of the Pie - Article by Tom Shay on getting your share of the market
Policy and Procedure Managing - Article by Tom Shay on how these two tools make your business operate more efficiently
Polishing the Crystal Ball - Article by Tom Shay about utilizing a cashflow chart
Posters - An index of the Profits+Plus posters
Potato Chips - Article by Tom Shay on the arrangement of your sales floor
Power Managing - Tom Shay's guide book to saving money in your business
Power Managing 2 - Tom Shay's second guide book with new ways to save money in your business
Power Promoting - Article by Tom Shay on doing something different to earn a customer's business
Power Promoting - Tom Shay's book on unique promotional ideas
Power Promoting 2 - Tom Shay's second book on more unique promotional ideas
Power Promoting Ideas! - Live audio of Tom Shay's presentation
Power Promoting Ideas! - Presentation description
Power Promoting Ideas! - Tom Shay's presentation based upon the book
Power Promoting Ideas 1! - Article based upon the presentation by Tom Shay
Power Promoting Ideas 2! - Live audio of Tom Shay's presentation
Power Promoting Ideas 2! - Article by Tom Shay based upon the presentation by Tom Shay
Power Promoting Ideas 2! - Presentation description
Power Promoting Ideas 2! - Tom Shay's presentation based upon the second book
Preparing for Spring Sales - Article by Tom Shay on dealing with price sensitive items
Presentation needs - A/V Needs for a Tom Shay presentation
Presentation notes - Advanced Professional Selling Skills (PDF file)
Presentation notes - Basic Financials 101 (PDF file)
Presentation notes - Black Ink: Cashflow Secrets Your Accountant Never Shared! (PDF file)
Presentation notes - Can you get more from the investment you have in your business (PDF file)
Presentation notes - Characteristics of a Successful Business! (PDF file)
Presentation notes - Connecting the dots within your main street district businesses (PDF file)
Presentation notes - Creating positive cashflow with an "Open to Buy" (PDF file)
Presentation notes - Cultivating accounts that must have YOU! (PDF file)
Presentation notes - Getting Extraordinary Results from Ordinary People! (PDF file)
Presentation notes - How to Put "Sizzle" on your Sales Floor! (PDF file)
Presentation notes - If Patton ran your business - How to win the battle with your competition (PDF file)
Presentation notes - Keys to building strong businesses (PDF file)
Presentation notes - Magic 8's of selling (PDF file)
Presentation notes - Making Fly Paper Work! (PDF file)
Presentation notes - Making the most of a trade show (PDF file)
Presentation notes - Masters of Legendary Service! (PDF file)
Presentation notes - Power Promoting Ideas! (PDF file)
Presentation notes - Power Promoting ideas 2! (PDF file)
Presentation notes - Pricing Strategies for Profits+Plus! (PDF file)
Presentation notes - Relationship Selling Skills are a Big Deal! (PDF file)
Presentation notes - R.E.S.P.E.C.T. (PDF file)
Presentation notes - Small Businesses don't die, they just commit suicide! (PDF file)
Presentation notes - So that's where the money goes (PDF file)
Presentation notes - So You Want to Be a Master Salesperson! (PDF file)
Presentation notes - Team UP for Success! (PDF file)
Presentation notes - Turning a Sales Flyer into a Sales Happening! (PDF file)
Presentation notes - What it takes to be a 5 Star Business! (PDF file)
Presentation notes - When your management style isn't working, and your employees aren't either; it's time for a change (PDF file)
Presentation notes - Strategies to win in a challenging economy! (PDF file)
Presentation notes - Why flypaper works; attracting buyers to your tradeshow exhibit (PDF file)
Presentation notes - Your Assets - Are they working for you or just sitting there? (PDF file)
Presentation notes - Your Customer doesn't live here anymore! (PDF file)
Presentations - A list of all of the Tom Shay presentations
Presentation suggestions - Ideas of how to get the most from Tom Shay speaking to your group
Pretty as a picture - Article by Tom Shay on visual merchandising
Price is Getting Right - Article by Tom Shay on establishing a pricing strategy for your business
Price Point Analysis Calculator - Use this calculator to determine if it is better to sell fewer of an item at a higher price, or more of that item at a lower price.
Price Rounding Calculator - Online calculator to help you utilize the price rounding system that Tom shares in his presentations.
Pricing for Profit - Article based upon the presentation of Pricing Strategies for Profits+Plus!
Pricing Strategies for Profits+Plus! - Live audio from Tom Shay's presentation
Pricing Strategies for Profits+Plus! - Article based upon presentation by Tom Shay
Pricing Strategies for ProfitsPlus! - Presentation description
Pricing Strategies for ProfitsPlus! - Tom Shay's presentation on improved pricing techniques
Pricing Strategy - Article on establishing a pricing strategy
Pricing Strategy - Article on establishing a pricing strategy that is right for you
Pricing Strategy - A chart to help establish a pricing strategy
Pricing your services - Article by Tom Shay about how you can charge for services
Profitability Through Structure - Article by Tom Shay on how to create management tools
Promoting - Advertising, Marketing and Promoting calculator sample
Promoting Bicycle Helmets - Article by Tom Shay about a unique local promotion
Promoting Your Charge Accounts - Article by Tom Shay on how to best utilize your house charge accounts
Properly stating your profit - Article by Tom Shay on understanding components of the financials
Providing an extended service - Article by Tom Shay on ideas of how to improve the services your business provides
Purchasing a paint computer - Article by Tom Shay on investing in new equipment and your employees
Put the best products where the customers are - Article on how to adapt to the market
Putting the Sizzle on your sales floor! - Article based upon the presentation by Tom Shay
Putting Your Best Foot Forward - Article on utilizing fixtures

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Ratios - The financial ratio calculator offering 20 statistics from your financial statements
Reading is Fundamental - Article on the benefits of reading trade magazines
Reasons why businesses often fail - Article based upon the presentation of Retailers Don't Die, They Inadvertently Commit Suicide!
Redefining Your Market Strategy - Article by Tom Shay on how a changing market requires a business to change
Relationship Selling Skills are a Big Deal! - Live audio from Tom Shay's presentation
Relationship Selling Skills are a Big Deal! - Article based upon the presentation by Tom Shay
Relationship Selling Skills are a Big Deal! - Presentation description
Relationship Selling Skills are a Big Deal! - Tom Shay's unique presentation utilizing cards on how to improve selling skills
Relationship Selling Skills Card Game - PDF notes to be used with the Relationship Selling Skills Cards
Remodel the store - Article by Tom Shay on how to remodel your business on a budget
Repairing All Makes and Brands - Article by Tom Shay on how extending your offerings can expand your business
Resetting and Remodeling a Department - Article by Tom Shay on remodeling a part of your business
Resources - Our store with all of the Tom Shay products
R.E.S.P.E.C.T. - Live audio from Tom Shay's presentation
R.E.S.P.E.C.T. - Presentation description
R.E.S.P.E.C.T. - Information on Tom Shay's presentation on building a business with respect
Retail test - take the 20 question multiple choice test about business management
Retail Math 101 - Article by Tom Shay on calculating the cost of doing business
Rethinking a Way to More Profit - Article looking at turnover, margins, and dollar contribution
Return on investment - Article by Tom shay on how to maximize your return on investment
Return on Investment Calculator - Calculator to find out your return on investment
Revenue producers - Ways that Profits+Plus and Tom Shay can help your group to provide education to retailers and produce additional income for your group
Reviewing Business Insurance - Article by Tom Shay that looks at ways to prevent problems while saving dollars
Reviewing Your Business - Article by Tom Shay that utilizes a car as an analogy for business analysis
Ring it up - Article on owners and managers working on the sales floor
Round Up the Usual Suspects - Article on marketing to the customers you already have

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Sales - Article on preparing your business for a sale
Sales Floor - Article on the arrangement of the sales floor
Salesperson Tips - Tom Shay's Top 14 Tips on how to be a master salesperson
Sales Representatives - Article on how to deal with a problematic sales representative
Sales Representatives - Article with tips for working with sales representatives
Sales skills game instructions - How to play the educational game of "Top 10" and "Bottom 10" things sales people say
Sales skills topics - List of topics on improving your sales skills by Tom Shay
Sample of AMP calculator - A nonworking AMP calculator
Sample of cashflow - A nonworking cashflow chart
Santa Magic Dust - The origin of the "magic Santa dust" story
Sayings - An index of the Profits+Plus posters
SBA Article Login - Sign in for Small Business Advisory Article Subscribers
Scheduling your staff - Article by Tom Shay on how staff scheduling can help you to better manage
Second Fiddle - Article by Tom Shay about rethinking your management strategy
Selecting a New Computer System - Article by Tom Shay on how to choose the right technology for your business
Selecting coaches and advisors - Article by Tom Shay on how to get expert advise
Selling consumables - Article by Tom Shay on how a rental business can increase sales by adding consumable products
Selling every customer - Article by Tom Shay on how your service department can extend sales
Selling flags and banners - Article by Tom Shay on giving new life to a category that once was a great seller
Seminar - Advanced Professional Selling Skills!
Seminar - Basic Financials 101!
Seminar - Black Ink: Cashflow Secrets Your Accountant Never Shared!
Seminar - Characteristics of a Successful Business
Seminar - Creating a positive cashflow with an "Open to Buy"
Seminar - Cultivating Accounts that must have YOU!
Seminar - Getting Extraordinary Results from Ordinary People!
Seminar - How to put Sizzle on your Sales Floor
Seminar - Making the most of a trade show
Seminar - Masters of Legendary Service
Seminar - Power Promoting Ideas 1!
Seminar - Power Promoting Ideas 2!
Seminar - Pricing Strategies for ProfitsPlus!
Seminar - Relationship Selling Skills are a Big Deal!
Seminar - Small Businesses don't die, they just commit suicide!
Seminar - So you want to be a master salesperson
Seminar - Team UP for Success!
Seminar - Turning a Sales Flyer into a Sales Happening
Seminar - What it takes to be a 5 star business!
Seminar - Why Fly paper Works! Attracting Buyers to Your Trade show Exhibit
Seminar - Your Customer doesn't live here anymore!
Seminars - A list of all of Tom Shay's seminar presentations
Service for the box store - Article by Tom Shay on how the box stores can help your business
Shay said... - Article by Tom Shay on trying something different in your business
Show your financials - Article by Tom Shay on why you should show financial information to your employees
Sign In to AMP calculator - Sign In page for AMP calculator subscribers
Sign in to SBA Articles - Sign In page for SBA Article subscribers
Silence is Not Golden - Article on the value of a customer survey
Sky is Not Falling - Article on being proactive about a mass merchant competitor
Slice of the Pie - Article about enjoying being a part of an American tradition
Slides - Index of the slides shown during a Tom Shay presentation
Small Business Advisory - Sign in page for organizations subscribing to the Small Business Advisories series of articles
Small Business Coaching - Effective and affordable coaching for your business by Tom Shay
Small Businesses - Links to other small business websites
Small Businesses don't die, they just commit suicide! - Live audio from Tom Shay's presentation
Small Businesses don't die, they just commit suicide! - Presentation description
Small Businesses don't die, they just commit suicide! - Information about Tom Shay's presentation on small business survival techniques
Small Businesses don't die, they just commit suicide! - Article by Tom Shay on the presentation by the same name
Small Business Financial Assessment - Try this 20 question multiple choice assessment to see how well you know your financials
Small Business Knowledge Assessment - Try this 20 question multiple choice assessment to see how well you know business management
Solving problems and making sales - Article by Tom Shay on why you should solve a problem before you try to make the sale
Some Tools of the Trade - Article by Tom Shay on utilizing a policy and procedure manual for your business
Sound of Silence - Article by Tom Shay on what is often heard by a shopper
So, that's where the money goes! - Presentation by Tom Shay teaching how and why there is a difference in the profit of a business and the amount of money in the business checking account
So, What is "it"? - Article on establishing a pricing strategy for your business
So, Who are you? - Article by Tom Shay
So, You Want to be a Master Salesperson! - Live audio of Tom Shay's Presentation
So, You Want to be a Master Salesperson! - Article based upon the presentation by Tom Shay
So, You Want to be a Master Salesperson! - Presentation description
So, You Want to be a Master Salesperson! - Information about Tom Shay's presentation on techniques of the best salespeople
Solution by Committee - Article on coming up with solutions through teamwork
Solving Problems with SARA - Article with a proven technique for solving a customer's needs
Some Great Reading Material - Article about staying in contact with your customers
So, What is it? - Article by Tom Shay on identifying your business
So, who are you? - Article by Tom Shay on understanding what kind of business you are
So you want to be a buyer - Article by Tom Shay on the proper way to make purchases
So you want to be a master salesperson - Article by Tom Shay on the presentation by the same name
So you want to be a master salesperson - Description of presentation by Tom Shay
Special Occasion Events - Special occasion events for small business
Spending Wiser with an Open to Buy -Article based upon the presentation of Creating a positive cashflow with an "Open to Buy"
Staff education topics - List of topics of how to teach sales improvement by Tom Shay
Staff scheduling and time management - Article by Tom Shay on how to strategically schedule your sales staff
Staying Involved - Article by Tom Shay on staying in contact with your customers
Store - Our store with all of the Tom Shay products
Store Evaluation Form - 10 point self-evaluation of your store
Storefronts - Article on the value of an attractive storefront
Store Hours and Part Time Help - Article by Tom Shay on how to best utilize your staff
Store without an Owner - Article by Tom Shay on how the store operated without him being present
Where to be Headin' in 2011! - Presentation by Tom Shay on how to address the challenges and opportunities of the economy
Subscribe - Join the preferred list to receive the free monthly e-ret@iler newsletter
Successful Business is Like a Dishtowel - Article about knowing when to work and when to enjoy

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Tag Line - Requested tag line for articles Tom Shay authors
Tag Team Selling - Article with techniques for salespeople working together
Take control of your cashflow - Article by Tom Shay on financial management
Taking care of your town - Article by Tom Shay on being a business that shows concern about the community
Taking the Last Two Steps - Article by Tom Shay on resolving a customer's complaints
Taking the time for recognition - Article by Tom Shay on acknowledging your staff and your efforts
Team Talk - Article on having better conversation with our customers
Team UP for Success! - Live audio from Tom Shay's presentation
Team UP for Success! - Article based upon the presentation by Tom Shay
Team UP for Success! - Presentation description
Team UP for Success! - Information about Tom Shay's presentation of the proven technique for building a great sales team
Technology for your business - Article on technology for a profitable business in the 21st century
TeleSeminars - Information on Tom Shay's telephone seminars
Ten steps to watching the future - Article by Tom Shay on challenging economies
Ten things to do for a profitable year - Article by Tom Shay on
Testimonials from Magazine Editors - From the 50+ magazines Tom Shay has written for
Testimonial from Trade Shows - From clients over the past several years
The 5 keys to employee motivation - Article by Tom Shay on utilizing the Maslow theory
The 7 Human Traits - How to sell to them - Presentation by Tom Shay with observations of the common characteristics of people and how to utilize them in selling
The 9 Piece Tool Box for your business - Half day presentation by Tom Shay on the necessary business management tools
The 9 Piece Tool Box for your business - Article by Tom Shay on the presentation by the same name
The Add on Sale - Article by Tom Shay on how to increase sales
The Call to Sell the Store - Article by Tom Shay about his selling the family business
The Changing Rules of Retail - Article by Tom Shay on the challenges an independent faces in competing against mass merchants
The Characteristics of a Successful Business - Article by Tom Shay on what it takes to succeed
The eight percent factor - Article by Tom Shay on identifying the right customer
The Key Ingredient - Article by Tom Shay on what is most important
The Letter - Article by Tom Shay about a letter from an unhappy association member
The Magic 8's of Selling - Presentation by Tom Shay on recognizing eight types of customers and eight ways to close a sale
The Masters of Legendary Service! - Article based upon the presentation by Tom Shay
The Master's Technique - Article by Tom Shay on what the best salespeople do
The Need to Show Price in Your Employees - Article by Tom Shay on the benefits of being proud of your staff
The Opposite of NO - Article based upon the presentation of Your Customer doesn't live here anymore!
The Price is Getting Right - Article by Tom Shay on pricing
The Promo Price List - Article by Tom Shay on how to utilize information on pricing items on sale
The Sky is Not Falling - Article by Tom Shay on an optimistic outlook
The value of a good customer - Article by Tom Shay on appreciating your customers
The value of a good salesman - Article by Tom Shay on how a vendor's sales representative can help your business
The why for education - Article by Tom Shay telling how educating a staff can help your business
They Went That a-way - Article by Tom Shay on the basics of helping your customers
Thinking outside the box - Article by Tom Shay based upon the presentation of What it takes to be a five star business
This Little Piggy Goes to Market - Article by Tom Shay based upon the presentation of Making the most of a trade show
Three steps to increasing your profit margin! - Live audio from Tom Shay's presentation
Three steps to increasing your profit margin! - Article based on the presentation by Tom Shay
Three steps to increasing your profit margin! - Presentation description
Three steps to increasing your profit margin! - Information about Tom Shay's presentation on maximizing your profit margin
Three steps to thriving - Article on marketing, staff education and financials by Tom Shay
Tie Ins with Other Businesses - Article by Tom Shay on how to work with other businesses to promote
Time for a reality check - Article by Tom Shay about your customers shopping in other stores
Timing the Technicians - Article by Tom Shay on how to make a repair shop more productive
Tips for a challenging time - Article by Tom Shay on how creative businesses have dealt with a tough economy
Tips on How to be a Master Salesperson - Tom's list of 14 tips on how to be the best salespeople
To Bee Or Not To Bee - Article based upon the presentation of What it takes to be a five star business
Tom Shay - A biography of Tom Shay
Tom Shay - Photos of Tom Shay
Tools of the Trade - Article by Tom Shay on utilizing the sales representatives that call on your business
Top Ten Things - Top 10 things to say to a customer
Top Ten/Bottom Ten - Sales skills game about the top ten and bottom ten things to say to a customer
Topics - Business management topics by Tom Shay
Topics - Financial topics by Tom Shay
Topics - Keynote topics by Tom Shay
Topics - Marketing topics by Tom Shay
Topics - Sales skills topics by Tom Shay
Topics - Staff education topics by Tom Shay
Topics - Vendor topics by Tom Shay
Trade Show Ideas - Article based on the presentation of Making the most of a trade show
Trends in customers moving - Article by Tom Shay on changing your business focus as customers change
Turning a Sales Flyer into a Sales Happening! - Live audio from Tom Shay's presentation
Turning a Sales Flyer into a Sales Happening! - Article based upon the presentation by Tom Shay
Turning a Sales Flyer into a Sales Happening! - Presentation description
Turning a Sales Flyer into a Sales Happening! - Information about Tom Shay's presentation on techniques for getting the most from your direct mail efforts

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Unique examples of service - Article by Tom Shay and unique ways of providing services
Use a business website - Article by Tom Shay on website statistics
User login - Sign in page for AMP Calculator subscribers
Using an old building - Article from Tom Shay on the benefits of utilizing an old building for your business
Using a specialty vendor - Article by Tom Shay about utilizing a niche wholesaler
Using a talk radio show to advertise - Article by Tom Shay on how a program on talk radio can help your business
Using Coupons - Article by Tom Shay on how to drive business to your store utilizing coupons
Using Demographics - Article on gathering information about the customer who shops with you
Using signs and endcaps - Article by Tom Shay on how signage and end caps can improve sales

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Value of a Good Employee - Article on creating and developing good employees
Variable pricing and promo pricing - Article by Tom Shay on strategies for extending margins
Vendor topics - Presentations created just for vendors
Video Samples - Video samples of Tom Shay's presentations
Video Store Review - A service from Profits+Plus in which we provide you with consulting services without being in your business
Visiting other stores - Article by Tom Shay on the value of looking at other stores
Visual Merchandising - Article by Tom Shay on techniques for turning a waiting room into a sales floor
Visual Merchandising Keys - Tips to make a sales floor look better

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Walls of Fame - Article on recognizing your "famous" customers
Was George or Ewing right? - Article by Tom Shay on the 'blue ocean' strategy
Was Michelangelo Trained? - Article on looking at overly trained employees
What are you doing? - Article by Tom Shay on what your business is about
What do you Say? - Article on what to say to make the sale
What do you Sell? - Article on determining what kind of business you are in
What do you want to ride? - Article by Tom Shay
What friends are for - Article on developing employees that show their concern for customers
What is a customer worth? - Chart to remind you of the dollar value of a customer
What is a customer worth? - The online calculator provided so that you can do the math for your business to calculate what a customer can spend with your business over a lifetime
What is the price? - Article by Tom Shay on how to price
What it takes to be a five star business! - Live audio from Tom Shay's presentation
What it takes to be a five star business - Article based on the presentation by Tom Shay
What it takes to be a five star business - Presentation description
What it takes to be a five star business - Information about the presentation by Tom Shay on establishing goals for the improvement of a business
What it takes to make a profit - This calculator allows you to illustrate to staff how much of each sale goes to cover the various expenses as well as how much becomes profit.
What's in a name? - Article by Tom Shay
What's in your wallet? _ Article by Tom Shay on discretionary income
What makes a great store - Article by Tom Shay on defining a great store
What to Say to a Customer - Top 10 things to say to a customer
What you learn when you ask questions - How to do a demographic study
What You're Doing Speaks So Loud - Article on "walking the walk" in customer service
What's Wrong With This Picture? - Article on providing the necessary ingredients to develop great store managers
When it is Time to Make a Change - Article about deciding to make a change in the product lines you carry
When The Old Way No Longer Works - Article by Tom Shay
When your management style isn't working and your employees aren't either; it's time for a change - Tom Shay's presentation on unique management styles
Where's Tom? - A list of dates and cities for future Tom Shay presentations
Which customer is theirs? - Article by Tom Shay on how to target the right customer
Which flag should they raise? - Article by Tom Shay on knowing when to close a business
Who has the Big Hat? - Article about understanding that customers are the responsibility of everyone
Who is your customer? - Article by Tom Shay on targeting the right customer for your business
Wholesalers duties to Retailers - Article by Tom Shay
Wholesaler topics - Topics created just for wholesalers
Why Ask Why - Article about asking questions of your customers to make a sale
Why Fly paper Works! - Live audio from Tom Shay's presentation
Why Fly paper Works! - Presentation description
Why Fly paper Works! - Presentation by Tom Shay to assist exhibitors at trade shows to attract more business
With a Smile on Your Face - Article on establishing a personal strategy for your business
Working long hours - Article by Tom Shay on the amount of time an owner spends in their business
Working with sales reps - Article by Tom Shay on the individuals that called on the family business
Working with Sales Representatives - Article based upon the presentation of Cultivating Accounts that must have You!

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Year End Accounting - Article by Tom Shay on how to prepare for the end of the year
Your Assets - Are they working for you or just sitting there? - Presentation by Tom Shay teaching how to maximize the return that the business earns
Your Customer doesn't live here anymore! - Live audio from Tom Shay's presentation
Your Customer doesn't live here anymore! - Article based on the presentation by Tom Shay
Your Customer doesn't live here anymore! - Presentation description
Your Customer doesn't live here anymore! - Presentation by Tom Shay designed to assist merchants in determining their customer base
Your New Year Resolutions - Article based upon the presentation of Characteristics of a Successful Business
You Tube - How to add intro and outro slides to You Tube videos
You Tube - How to create a You Tube video
You Tube - How to post a You Tube video on a Word Press blog
You Tube - How to publish a You Tube video
You Tube - On You Tube you will find Tom Shay's comments on interesting aspects of business management, what current businesses are doing as well as videos detailing some of the stories that Tom tells during his presentations.

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