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E-ret@iler - retail management and merchandising in retail speaker Tom Shay's newsletter

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Retail management seminars, Small Business expert, retail speaker
Retail Management, Retail expert, retail keynote speakers Sign up for e-ret@iler, small business help, small business advice
Retail Expert speakers Retail Management training seminars

Training a new employee usually covers the basics: say "Can I help you?" to the customers, stock the shelves, and how to operate the cash register. Somewhere down the line, product knowledge may be taught. It is a long way from learning the techniques necessary for becoming one of the few - a master salesperson.

Tom Shay, a fourth generation retailer, will share the techniques that are unique to masters, as well as the financial reasons why your business should make the necessary effort to create a master salesperson.
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