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Introduction for Tom Shay presenting
Black Ink: Cashflow Secrets
Your Accountant Never Shared!

Ninety five percent of businesses fail to survive to celebrate their fifth anniversary. Even fewer businesses will celebrate their tenth anniversary. The number one reason for this business failure is the inability to financially manage.

During his years as a merchant, Tom Shay was shown a technique by the C.P.A. he utilized, in which financial sheets were used to create management tools for the next twelve months. Imagine seeing your next financial statements now, as well as being able to make decisions by knowing what will be their bearing on these same financial sheets. Today, he will share that technique with us.

During the past fifteen years Tom has been a columnist for over 60 trade magazines, and has authored several books including:
* EZ Cashflow - Cash Management Software
* 100 Profits Plus Ideas for Power Promoting
Tom will have some of his books for sale at the end of his presentation today.

As a merchant he was elected to Who’s Who in the South and Southwest. He is also a professional member of the National Speakers Association and has earned the Certified Speaking Professional (CSP) distinction, an honor that has been earned by less than 7% of the speakers worldwide. Let’s welcome Tom Shay.

To the person who will introduce me:

Today, you and I are a team. The better job YOU do, the better job I will be able to do for your event. You have the opportunity to set the stage and tell the audience what to expect from me. I want them to enjoy themselves as well as receive information to help them increase their business.

Please:
1. Practice this several times.
2. Avoid saying things like, "I am reading it just like he wrote it."
3. Don't add anything without discussing it with me first.
4. Show the level of excitement in your introduction that you hope the audience will have for the presentation.

Finally ... THANK YOU for your help. Your role will help make this a presentation the audience will long appreciate.
Tom Shay

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