During
his presentations, Tom has often made reference to business management
books written by authors other than himself. This list of titles
and authors is categorized by subject matter. The ** denotes Tom's favorites.
Business strategy
AGENDA by Michael Hammer **
Becoming Preferred by Michael Vickers **
Blink by Malcolm Gladwell
Blow the Whistle on the Competition by D. Wendal Attig
Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne
Break from the Pack by Oren Harari
Business is a Contact Sport by Tom Richardson and Augusto Vidaurreta
Competing with the Retail Giants by Kenneth E. Stone
Defining Markets Defining Moments by Geoffrey Meridity and Charles Schewe
Good to Great by Jim Collins
Hope is not a strategy by Rick Page
Take Care of Your Business or Someone Else Will by Michael McKinley
The Big Moo by The Group of 33 **
The On-Purpose Business by Kevin W. McCarthy
Business succession
Effective Succession Planning by William J. Rothwell
Who's Next Please? by Fred A. Tillman and Jack Rice
Customer service
180 Ways to Walk the Customer Service Talk by Eric Harvey
Building Customer Loyalty by Joanna Brandi
Butterfly Customer by Susan O'Dell and Joan Pajunen
Customer Centric Selling by Michael T. Bosworth & John R. Holland
Customers for Life by Carl Sewell and Paul B. Brown
Customer Winback by Jill Griffin and Michael W. Lowenstein
Dealing with the customer from Hell by Shaun Belding
How Customers Think by Geral Zaltman
How to Win Customers and Keep Them for Life by Michael LeBoeuf
Managing Customers as Investments by Sunil Gupta and Dolald R. Lehmann
Nurturing Customer Relationships by J im Cecil and Eric Rabinowitz
Nuts! by Kevin and Jackie Freiberg
Outrageous by T Scott Gross
Raving Fans by Ken Blanchard and Sheldon Bowles **
Romancing Your Customers by Sam Allman
Solution Selling by Michael T. Bosworth **
Treasure Hunt by Michael J. Silverstein
What Customers Want by Anthony W. Ulwick
Management
301 Great Management Ideas by Sara P. Noble
First, Break All the Rules by Marcus Buckingham and Curt Coffman
Flight of the Buffalo by James A. Belasco and Ralph C. Stayer
In the Owner's Chair by Ronald W. Torrence
Leadership Jazz by Maxx DePree
Millennials Rising by Neil Howe and William Strauss
Quality is Free by Philip B. Crosby
Results by Gary L. Neilson and Bruce A. Pasternack
The 7 Habits of Highly Effective People by Stephen R. Covey
The E Myth by Michael E. Gerber **
The E Myth Manager by Michael E. Gerber
The Fred Factor by Mark Sanborn **
The Ice Cream Maker by Subir Chowdhury
The Magic of Believing by Claude M. Bristol
The One Minute Manager by Ken Blanchard and Spencer Johnson
The Power of Simplicity by Jack Trout
The Process of Excelling by Roger E. Herman
The Six Sigma Way by Peter S. Pande, Robert P. Neuman and Roland R. Cavanagh
Value Shift by John B Izzo and Pam Withers
What I learned from Sam Walton by Micael Bergdahl
Marketing
Anytime, Anywhere by Robert Spector
Buying In by Rob Walker
buy*ology by Martin Lindstrom
Fish! by Stephen Lundin, Harry Paul,and John Christensen **
From Mind to Market by Roger D. Blackwell
Guerrilla Retailing by Elly Valas, Orvel Ray Wilson and Jay Conrad Levinson
Marketing Warfare by Al Ries and Jack Trout **
Predatory Marketing by C. Britt Beemer **
Purple Cow by Seth Godin
The Discipline of Market Leaders by Michael Treacy and Fred Wiersema
The Experience Economy by B. Joseph Pine II and James H. Gilmore **
The Hidden Persudaders by Vance Packard
The Psychology Influence of Persuasion by Robert B. Cialdini, PhD
The Small-Mart Revolution by Michael H. Shuman
The Stuff Americans Are Made Of by Josh Hammond and James Morrison
The Tipping Point by Malcolm Gladwell
Think Big Act Small by Jason Jennings
To Catch A Mouse Make A Noise Like A Cheese by Lewis Kornfeld
Merchandising
1010 Tested Ideas That Move Merchandise by Riched and E.B. Weiss
Call of the Mall by Paco Underhill **
In-Store Signage & Graphics by Larry Ruderman with Arthur Ruderman
Lifestyle Stores by Martin M. Pegler
Retail Entertainment by Martin M. Pegler
Sales skills
Amazing Face Reading by Mac Fulfer, JD
Getting to Yes by Roger Fisher and William Ury
How to Read a Person Like a Book by Gerald I. Nierenberg and Henry H. Calero
It's More Than Words by Harry Perdew, PhD
SPIN Selling by Neil Rackham
The Power of Face Reading by Rose Rosetree
Staff management
Coaching for improved work performance by Ferdinand F. Fournies
Getting Employees to Fall In Love With Your Company by Jim Harris
Generations at Work by Ron Zemke, Claire Raines and Bob Filipczak
I Quit, But Forgot to Tell You by Terri Kabachnick
It's OK to Ask 'Em to Work by Frank McNair **
Keeping Good People by Roger E. Herman
Motivating the "What's in it for me?" Workforce by Cam Marston **
Please don't just do what I tell you! by Bob Nelson **
Rethinking the Sales Force by Neil Rackham and John DeVincentis
The Ambitious Generation by Barbara Schneider and David Stevenson
The No Asshole Rule by Robert I. Sutton
The Southwest Airlines Way by Jody Hoffer Gittell
The Entusiastic Employee by David Sirota, Louis A. Mischkind and Michael Irwin Meltzer
W*A*Y*M*I*S*H by Ray Considine and Ted Cohn **
When Generations Collide by Lynne C. Lancaster and David Stillman
Why Employees Don't Do What They're Supposed To Do And What To Do About It by Ferdinand F. Fournies
Who Moved my Cheese? by Spencer Johnson, M.D.
Store design and strategy
Guerrilla Trade Show Selling by Jay Conrad Levinson, Orvel Ray Wilson and Mark Smith
Marketing Your Retail Store by Bob and Susan Negan
Maximizing Store Impact by Donna Geary
More Retail Details by T. J. Reid
New Retail Power & Muscle by Thomas E. Austin
Retail Details by T.J. Reid
Retail Success by George Whalin
Stop talking, start doing retail branding by John Torella
The Budget Guide to Retail Store Planning & Design by Jeff Grant
Visual Merchandising - The Business of Merchandise Presentation by Robert Colborne
Visual Merchandising Presentation and Display by Linda McKendry
Why People Buy things they don't need by Pamela N. Danziger
Why We Buy by Paco Underhill **
